When to Discount Without Killing Your Margin

The Markdown Math: When to Discount Without Killing Your Margin

The Markdown Math: When to Discount Without Killing Your Margin For UK SMEs, discounting can feel like a quick win. A 10% flash sale boosts footfall, shifts slow stock, and gets customers talking. But when you rely on card machines and card payments every day, those discounts can quietly erode profit faster than many business […]

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